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Drink-O-Pop celebrates 25 years with the R1 million airtime promotion
For 25 years Drink-O-Pop has been treating thirsts across the country with a range of over 20 delicious flavours. With just one sachet making two litres of pure refreshment for less than R1, Drink-O-Pop has always given South Africans unbeatable value for money. And now we’re thanking consumers for over a quarter century of support by giving away a cool R1 million of instant airtime with Drink-O-Pop sachets in our summer giveaway promotion.
Here’s how it works: Consumers who buy Drink-O-Pop sachets will find a unique code on the inside. They will be asked to dial a number, enter their unique code and answer a few easy questions to win airtime. It’s that simple.
As you would expect, we’ll be supporting the promotion with a national radio campaign in English and three local languages, and loads of POS (displays, posters and wobblers). We have not doubt that this promotion is going to be a great success.