Social Responsibility

Cowbell, in collaboration with the United Nation Information Center (UNIC), has commemorated this year’s World Youth Skills Day with an event to unearth the skills of young people.

Excited by new prospects in the 2016 Cowbellpedia Secondary School Mathematics Television Quiz competition, students and their parents have commended the initiative by Promasidor Nigeria.

The 1st edition of RAID in Point Noire took place in Matombi on the 19th of June 2016. This is an obstacle course race /mud run which took place near the beach with over 500 participants.

Earlier this summer, Promasidor Djazair opened its doors to 20 children aged from 6 to 15 years old.

During the holy Month of Ramadan, a time of solidarity and family gatherings, Promasidor Djazair has once again taken part in the « Couffin du Ramadan » CSR program, Providing quality products to numerous orphans and families in need around the country.

On the 21st of May 2016, as part of the cowbell charity initiative, the pediatric department of two of the biggest public hospitals in Point noire, Hospital de base de tie-tie and Hospital regional des armées militaires, were selected for the marketing team to distribute the new Cowbell condensed 40grm sachet SKU.

The Promasidor Medical Information Services team recently organised a workshop titled "Ensuring Optimal and Affordable Nutrition in the first year of life” at the NECA House, Alausa, Ikeja, Lagos.

Safe, secure blood supplies are not readily available in the Republic of Congo, and this is an issue felt keenly across Congolese society, bottom to top.

Beach volleyball season is upon us in Pointe Noire and Promasidor Congo is once again on the front-foot as lead sponsor in the latest Beach Volleyball Tour, now in its 11th year.

Effective CSR-strategies target organisations that are proven efficient, effective and economic in their deployment of resources, maximising benefit to both recipient and donor.