Product News

To get the year off to a good start and to satisfy all chocolate lovers Twisco has launched new pack sizes.

We have to say that Ami, our Amila character, is quite a patriotic chap. He’s been spotted at heritage sites around South Africa, everywhere from the Union buildings in Tswane to Table mountain in the Cape.

As from November 13th this Year, Twisco invaded the streets, subways, supermarkets, public transportations places and malls with a national billboard campaign covering 37 cities.

On October 1st this year, Le Berbère launched a new marketing campaign called “Open & Win”. In the preceding weeks, Le Berbère’s packaging displayed the state-of-the-art tablets to be won. Cross-media marketing through Algeria’s most popular radio channels, billboards across the country and digital coverage through Facebook, ensured that the campaign was a great success and we quickly started to receive calls from winners.

Your favourite powdered soft drink has teamed up with your favourite soccer team. That’s right Drink-O-Pop and Supa Strikas have joined forces so that you score with 45 unique new packs, featuring all your favourite Supa Strikas characters, which are perfect to collect and swop with friends.

Every child should learn more about our natural environment and the amazing and exotic animals that inhabit our world. Which is why it was so exciting that Amila and Pick ‘n Pay joined forces to bring shoppers, and especially kids, the Super Animal card packs.

The beverage category in Kenya has expanded, with the major players being Nestle (Milo & Ovaltine), Cadburys (Drinking chocolate and Cocoa), Excel Chemicals (Raha) and Kenafric Industries (Choco Primo).

The maize snacks category in Kenya has expanded over the last few years. The major players are Bites (Norda), WOW (PKL), and Amigos (Supa Snacks) within the Nairobi modern trade.

At Promasidor Djazair we believe in the importance of our values. After having communicated them earlier this year, the Corporate Communication Department has now launched an internal competition to make them live internally through all levels of the company.

The circus is the best place for families and friends to share happy moments and laughs together.