Product News

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Twisco Madeleines takes the cake

The first product added to the Twisco umbrella brand strategy continues to succeed, with another SKU launched and 2 new upcoming!

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Promasidor Ghana launches Miksi Choco

Promasidor Ghana has chalked up another milestone with the unveiling of PGL’s latest product to be introduced into the Ghanaian market.

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Promasidor Algeria launches Twisco Choco-Hazelnut spread

The newest product under the Twisco umbrella brand is a delicious creamy chocohazelnut spread.

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Cowbell Chocolate gets a facelift with a new animated TV commercial

Cowbell Chocolate flavoured drink has just been re-launched in Nigeria with an exciting, delicious tasting new formula.

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Yumvita goes from strength to strength in Ghana

Yumvita Infant cereal was first launched into the Ghanaian Market in December 2013. It was an instant hit, because all who tasted agreed that it was a great product. It was launched in two variants, maize and wheat and wheat only. It also came in two SKUs, 50g sachet and 400g tin.

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Promasidor Algeria set to launch Twisco Madeleines

It's finally here: a new product category under the twisco brand! A first in Promasidor Djazaïr's history of umbrella brand development strategy, Twisco now also offers delicious chocolate-filled muffins.

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FPI DRC changes from Onja to Onga

The time had come to standardize and adopt for our seasoning powder (and tablets to come) the brand name Onga like everywhere else within the Promasidor group.

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Promasidor Algeria looks to SA to produce the new Twisco TVC

Developed by Promasidor Alegria's local Advertising agency, MMC-DDB, the new Twisco TVC is a fantasy adventure that combines live action with animation.

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Promasidor Algeria adds a new SKU to the Twisco family

Yet another SKU rejoins the twisco chocolate powder family, and this time it is a big brother: the twisco 500g jar!

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New Drink-O-Pop funky range launched in South Africa

Recent consumer profiling research gathered via DOP’s 2013/2014 mobile airtime consumer promotion in SA confirmed that DOP’s primary users are young 16 to 24 year old urban dwellers.

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