Product News

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Twisco invades the streets with a hot new campaign

As from November 13th this Year, Twisco invaded the streets, subways, supermarkets, public transportations places and malls with a national billboard campaign covering 37 cities.

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Promasidor Algeria launches the Le Berbére “Open and Win” Campaign! Open the Box, find the winning ticket and the tablet is yours!

On October 1st this year, Le Berbère launched a new marketing campaign called “Open & Win”. In the preceding weeks, Le Berbère’s packaging displayed the state-of-the-art tablets to be won. Cross-media marketing through Algeria’s most popular radio channels, billboards across the country and digital coverage through Facebook, ensured that the campaign was a great success and we quickly started to receive calls from winners.

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Drink-O-Pop teams up with Supa Strikas

Your favourite powdered soft drink has teamed up with your favourite soccer team. That’s right Drink-O-Pop and Supa Strikas have joined forces so that you score with 45 unique new packs, featuring all your favourite Supa Strikas characters, which are perfect to collect and swop with friends.

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Amila and Pick ’n Pay amaze and excite with Super Animal cards

Every child should learn more about our natural environment and the amazing and exotic animals that inhabit our world. Which is why it was so exciting that Amila and Pick ‘n Pay joined forces to bring shoppers, and especially kids, the Super Animal card packs.

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Promasidor Kenya launches Miksi Flavour refill sachets

The beverage category in Kenya has expanded, with the major players being Nestle (Milo & Ovaltine), Cadburys (Drinking chocolate and Cocoa), Excel Chemicals (Raha) and Kenafric Industries (Choco Primo).

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Promasidor Kenya launches the new Wow 500g Party Pack

The maize snacks category in Kenya has expanded over the last few years. The major players are Bites (Norda), WOW (PKL), and Amigos (Supa Snacks) within the Nairobi modern trade.

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Promasidor Algeria launches the Spirit in Action internal project

At Promasidor Djazair we believe in the importance of our values. After having communicated them earlier this year, the Corporate Communication Department has now launched an internal competition to make them live internally through all levels of the company.

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Twisco and Berbère go to the Circus

The circus is the best place for families and friends to share happy moments and laughs together.

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Promasidor Ghana unveils New Miksi Choco TV Commercial

A new TV commercial has been unveiled to popularize the newest product under the Miksi Umbrella, Miksi Choco.

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Onga celebrates National Culture And Art Day With Market Women

Onga continues to maintain its position as the sought-after food seasoning in the culinary culture of the people of Ghana.

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