Corporate News

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#DIRHAFIDAREK Challenge by Reda & Ines “MAKEITATHOME” Challenge

When two young Algerian Instagram influencers decide to challenge each other expect some interesting results.

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Twisco leads the way on social media in Algeria with four Challenges in four weeks

With one challenge per week , Twisco is bonding with its community on social media to build the brand's reputation, while suggesting topics of interest through a simple call to action: “ Take up the challenge, share a picture and get a chance to be one of our winners”.

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Cowbell extends “The Bells” across Angola

The Bells were first introduced to Angola in 2020, by starring in the Cowbell TVC and protecting the VitaRich secret formula. The campaign was extended to the whole Promasidor Angola fleet as well as point of sale material and wall paintings.

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Cowbell supports Back-to-school in Gabon

Back-to-school in 2020 for kids was marked by a new adaptation to their environment due to the pandemic Covid-19 pandemic.

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Nigerian Agricultural Quarantine Services (NAQS) Inspects Ikun Dairy Farm (IDF)

As part of processes to import over 500 improved gene cows (Jersey breed) as an addition to existing biological stock in Ikun Dairy Farm Limited (IDFL), the Director of the Nigerian Agricultural Quarantine Services (NAQS) Dr. Akinjo Abiodun visited IDF for a general inspection of IDF facilities.

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Miksi thrills viewers with dance TV reality show

Thousands of dancing enthusiasts were treated to a sizzling dance TV reality show dubbed “Miksi Rep Ur Hood”.

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Mixwell sponsors “Little Genius” TV Quiz Show

The quiz show, in partnership with the Mixwell brand, JEM Consulting agency and the Ministry of Primary and Secondary Education and Literacy, consisted of two teams of four players who had to respond as quickly as possible to various general knowledge questions by pushing an answer button.

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Cowbell surprises consumers in Brazzaville

To end the year 2020 in style, Mama Kulutu and her family, accompanied by Santa Claus, descended on various areas of the city of Brazzaville to motivate and encourage consumers.

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Cowbell Ghana joins the 7 December 2020 general election rave with a fun social media initiative

The initiative sought to leverage the buzz around the elections by creating its own version, where fans on the Cowbell social media got to vote for their favourite Cowbell party.

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Tiwa Savage unveiled as Twisco Brand Ambassador in Nigeria

Nigerian Music Sensation, Tiwa Savage, has been unveiled as the new and first brand ambassador of Twisco, a Premium Chocolate Drink Powder from the stable of Promasidor Nigeria

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