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Loya elected "Product of the Year" in Algeria

Promasidor Algeria is proud to announce that Loya has been elected “Product of the Year" for the second consecutive year in the powdered milk category.

The label was awarded following the votes of Algerian consumers through an independent study carried out by a market research institute on a sample of 8 250 people. “Product of the Year” will be displayed as a sign of consumer confidence and preference in all our communications for an entire year, offering our consumers an additional promise of quality.