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Algeria Launches Cowbell Cheese bars


After the launch last year of Le Berbère’s cheese bars for cooking and Cowbell portion cheese, Promasidor Algeria extended its cheese category and reinforced the Cowbell cheese brand with the new cowbell bars.

Launched in April, this tasty and easy to spread cheese is perfect for cooking, and offers quality at a lower price, competing with the other brands on the market and allowing Promasidor to gain market share in this very popular category.