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Promasidor Algeria set to launch Twisco Madeleines

It's finally here: a new product category under the twisco brand! A first in Promasidor Djazaïr's history of umbrella brand development strategy, Twisco now also offers delicious chocolate-filled muffins.

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FPI DRC changes from Onja to Onga

The time had come to standardize and adopt for our seasoning powder (and tablets to come) the brand name Onga like everywhere else within the Promasidor group.

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Cowbell Coffee Milk revitalizes the game of squash in Kinshasa

Cowbell Coffee Milk is the loyal partner of the National Squash Tournament. This tournament takes place in a famous sports center, Elaïs, in Kinshasa.

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Promasidor Algeria looks to SA to produce the new Twisco TVC

Developed by Promasidor Alegria's local Advertising agency, MMC-DDB, the new Twisco TVC is a fantasy adventure that combines live action with animation.

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FPI DRC/Goma celebrates Christmas with Orphans

The Eastern part of DRC has been subjected to conflicts between the DRC army and militias for more than 15 years. The population from this part of the country faces poverty, violence, hunger and more.

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Promasidor Nigeria launches the 2015 NASSMAC

Promasidor Nigeria, on Feb 3th 2015, flagged off the 2015 edition of the Cowbell National Secondary Schools Mathematics Competition (NASSMAC).

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Promasidor Algeria adds a new SKU to the Twisco family

Yet another SKU rejoins the twisco chocolate powder family, and this time it is a big brother: the twisco 500g jar!

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Promasidor Nigeria calls for entries for the 2015 Promasidor Quill Awards

The call for entries for the 2015 Promasidor Quill Awards went out on the 29th of January, with a press briefing at the Promasidor head office in Lagos, Nigeria.

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Cowbell Facebook plays golf with fans

The Cowbell Facebook project, which began in April 2013, has quickly surpassed our expectations.

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Promasidor holds 2015 Annual Sales Conference

Following a successful financial year and in appreciation of its sales team for 2014, Promasidor Nigeria, on January 12th 2015, commenced its two-day Annual Sales Conference in Lagos, Nigeria.

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