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63 Millionaires Emerged In Onga Season To Millions Promo
Changing lives should become the new theme for Onga Seasoning. “Mamas Helping Hand” has truly lived up to its moniker by making over 63 people millionaires from its just concluded Season To Millions Promo.
Onga launched the promotion in September as an incisive way of enticing new customers as well as rewarding their loyal consumers.
The 8-week-long Onga Season To Millions promotion saw over 57,000 entries across Nigeria. 63 people won the star prize of One Million Naira each, while other participants won prizes including Table Top Cookers, Airtime Vouchers, Food Flask, Sieves and lots more.
Millionaires emerged pan-Nigeria, from East to West, North and South. One sensational life-changing testimony from the promotion is the rags-to-riches story of Matthew Ukwome from Enugu State. Matthew entered the competition as a wheelbarrow pusher. After collecting/submitting his complete number of sachets, his life took a turn for the better as he was declared one of the One Million Naira winners. The entire market in Enugu was agog with the news that Matthew is now a millionaire thanks to Onga.
Consumers were excited about the promotion and many were determined to keep trying till they clinched the 1 million grand prize. Such was the story of Martha Musa Manga, a participant from Zaria who submitted the required 50 sachets a total of 29 times to secure her millionaire status.
Since the launch of Onga into the Nigerian market in the year 2004, this is the first time the brand will be carrying out a consumer promo with this magnitude. This is definitely a welcome development and a way to give back to its loyal consumers who have chosen the brand as their seasoning powder of choice and helped maintain its market leader position.