News

Keep up-to-date with the latest Promasidor news

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The newest Twisco family member: Twisco Choco-Banana

The already 5 SKU-strong Twisco family will soon welcome another, rather exotic newborn on the shelves: Twisco Choco-Banana!

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Sossi backs up campaign with a variety of cooking segments

Cold, rain and wind greeted the team as we arrived in Cape Town. We were there to do a shoot for Sossi in the kitchens of the Buchanan Group, who had offered us such a great deal that it made sense for Murray Macintosh and myself, Mike Pollecutt, to fly down from Johannesburg, along with Mark William and Victoria Mwanzia from the Promasidor Kenya office.

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Promasidor celebrates media excellence

Lagos, Nigeria, 20 May, 2013: It was a night of celebration and excitement for journalists in Nigeria when Promasidor Nigeria recently honoured five outstanding journalists for media excellence in five major areas of journalism at the inaugural edition of its Quill Awards.

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Onga introduces tasty cooking and Ghana’s most beautiful to the people of Accra

The Onga brand continues to receive positive reinforcement from various women’s groups in Ghana.

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Loya confirms its number one status in Algeria with an exciting new campaign

What has probably been suspected for some time amongst consumers has now been confirmed through a brand campaign across Algeria. And that is that Loya is our number one.

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Promasidor Nigeria receives ISO/SON certification

The Standards Organisation of Nigeria (SON) has conferred Promasidor Nigeria with the International Organisation for Standardisation (ISO) Food Safety Management System certification.

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Loya is reborn in Ghana as premium Hi-Cal

Take the very best grade of full cream powdered milk, add 50 percent more calcium, package it in top grade, attractive packaging and you have the new Loya HiCal.

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Amila gets children painting and the creative juices flowing

In a bid to promote creativity in children, Promasidor has launched its Amila Painting Challenge in about 200 primary schools across 20 local government areas in Lagos.

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Conservation Fisherman Andy Taylor

Every year Andy Taylor, MD, Promasidor Zambia, takes part in the Zambia National Fishing Competition on Lake Tanganyika.

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Promasidor Ghana strengthens bonds with its customers

In a market where competition is ever on the increase and where control of distribution channels is hard fought, Promasidor Ghana has acquired a strong reputation for running a unique customer model.

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